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Top Ten Most Popular Salad Dressing Flavors

Hot & Cool Trends

By Cari Martens

You’re walking down the salad dressing aisle in the supermarket, and perhaps getting a bit overwhelmed by the incredibly wide assortment of choices available. Ever wonder which dressings are the most popular? We’ve got the top ten list for you.

This list, provided courtesy of Mintel Menu Insights, actually tracks salad dressings offered in restaurants of North America, but it’s certainly an indication of which dressings are most popular overall.

Without further ado, except for the requisite drum roll, here are the top ten salad dressings in restaurants as of January 1, 2010.

1. Ranch Dressing

2. Vinaigrette

3. Caesar Dressing

4. Italian Dressing

5. Bleu Cheese Dressing

6. Thousand Island Dressing

7. Balsamic Vinaigrette

8. Honey Mustard Dressing

9. French Dressing

10. Greek Dressing

Vinaigrettes, especially, have enjoyed a steep climb up the popularity charts in recent times. Mintel found that vinaigrette-style dressings are particularly appealing to restaurant operators because they offer the sweet and spicy flavor profiles consumers like. The most popular flavor nuances in vinaigrettes these days are garlic, honey, Parmesan cheese, lemon and raspberry. Some of the more unusual ones which turned up in the Mintel survey were tarragon mustard, andouille sausage, mandarin orange and endive/bacon.

‘Honey is becoming the big new flavor carrier for vinaigrette dressings, a result of honey becoming more mainstream as an ingredient,’ says Amanda Archibald, a restaurant menu analyst with Mintel. ‘It fits in well with a lot of different flavor profiles, including Asian, Southwest and Mexican.’

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